Ripe olive color: why designers recommend it for autumn-winter 2024/2025

Olive color filled the catwalks of the current autumn-winter collections. Marc Jacobs and Isabel Marant particularly distinguished themselves. And if an American fashion designer sees it in progressive, avant-garde-tinged images, demonstrating the breadth of its application. The French brand did not stray far from its specialization in feminine and romantic looks, sewing delicate evening dresses and casual clothes for residents of the metropolis from olive.

But Balenciaga and Gucci have found use for the color of the popular oilseed crop, primarily in accessories. Shoes, bags, jewelry, wallets, scarves, gloves, scarves and glasses frames - all this will add relevance to the image without changing clothes. You will look elegant and have the accent spot needed in any outfit. In addition, this deep and warm shade, depending on the degree of intensity of yellow in it, will give anyone a piece of warmth in the cold winter time.

As Fashion Week has shown, olive looks great in a variety of textures and materials, be it velvety corduroy or voluminous tweed. Moreover, in the latter case, a fluffy olive thread, visible in the loose riot, is enough for the item to take on the appearance of an expensive new item with a touch of elegance and at the same time functionality. For example, the Italian Prada presented similar colored and plain coats to create luxurious and cozy winter looks. And Louis Vuitton took olive with more green than yellow, and brought models to the catwalk in jackets and faux leather jackets.

Filled with depth and warmth, this color not only reflects the natural beauty of the autumn and winter landscape, but also highlights the desire for a more sustainable approach in fashion. It evokes the need for harmony with nature and support for environmentally responsible practices, making it the choice of the modern consumer seeking ethics and style.

The interest of designers in the color of amphibians is not accidental. It symbolizes a connection with nature and attention to the environment - something that modern fashion took a decisive course towards a few years ago. And many, both business and creative minds, are struggling with how to achieve a balance in consumption without compromising our sense of beauty and preserving what the environment gives us.

Dark green with the addition of yellow pigment has become not just the main trend of the fall-winter 2024/2025 season, but also a symbol of the sustainable development of fashion, a sophisticated approach to the design of clothing and accessories, as well as ingenuity in the field of production technologies.