UFC put forward an unusual condition for Ankalaev to receive title fights
The athlete must increase public interest in himself and the league.
Top Russian light heavyweight Magomed Ankalaev does not often get a chance to fight for the title, although he occupies leading positions in the ranking.
It turned out that the strongest league in the world prefers to see not only the strongest, but also the most promoted athletes in title fights.
So the promotion offered Ankalaev to actively engage in the glorification of his beloved, and at the same time mixed martial arts in general.
As MMA coach Ramazan Ismailov explained, the Russian fighter received a demand from the promotion management to develop his social networks more widely.
“They need the maximum interest of the public, which often manifests itself outside the octagon. The UFC needs characters like Conor McGregor who can put on a show,” said the mentor.